Take Your Part of a Billion Dollar Industry
Training
It is vital for our dealers to understand how ELR lighting products and energy-saving services set us apart from the rest of the industry. Training involves understanding the technology, survey procedures, installation techniques and strategic market planning. We’ve created a hands-on curriculum including conducting field surveys. Dealers also receive continuous educational training courses and seminars that are held several times a year.
Marketing
All Dealers are provided with introductory brochures to get started. Our Dealers also receive promotional materials, demonstration fixtures, a light meter and in-field training as part of their start up kit. Our Dealers also have 24/7 access to a Web site where they can obtain specification sheets, current pricing and various marketing materials to help promote your business.
Sales
Empire Lighting Resources emphasizes its proven sales presentation during training so its dealers will learn to overcome obstacles, close sales and increase profits. The majority of our distributors utilize our business development trainers to help them build on sales opportunities. Dealers also experience other moneymaking opportunities for their businesses, such as payment for qualified leads that result in increasing our Dealer network and lucrative incentives for recruiting other Dealers.
Attractive Mark-Ups
ELR’s competitive, direct pricing for higher quality products allows for attractive mark-ups, giving you control of your profits.